Digital Sovereignty for Elite Clubs

Your Fanbase Is Worth Fortunes. Are you cashing in?

We build the infrastructure that turns every emotion, every check-in and every interaction of your fanbase into strategic intelligence and recurring revenue. No middlemen.

Scroll

The Diagnosis

Where Clubs Like Yours
Bleed Value Every Day

Rented Audience

Every follower on open networks is a customer of Instagram, YouTube, TikTok — not of your club. You pay to reach people who should already be yours.

Fragmented Relationship

The fan buys a ticket on one site, visits the store on another, interacts with the club on a network that isn't yours. The journey is fragmented. LTV, neglected.

Ownerless Data

Who is your fan? What do they buy? When are they most likely to spend? Today, only Big Tech knows. We hand that power to you.

Under-explored Revenue

Tickets and sponsorships are just the surface. The digital revenue dimension — owned media, financial services, experiences, data — is virtually untouched.

Our Value Architecture

The Four Vectors of the New Club

Identity

We create belonging that transcends Sunday's result. The fan enters as a supporter and becomes a guardian of the legacy. Every interaction deepens the bond between individual and club, generating the rarest asset there is: unconditional, measurable loyalty.

Utility

We become indispensable in daily life. From mobility to the stadium to booking partner bars — the club stops being a weekend destination and becomes the tool the fan opens every day. App time converts into media inventory and data depth.

Benefits

We make existing outside the club's ecosystem irrational. Discounts, cashback, exclusive experiences and perks that reach where no open network can. Loyalty isn't just emotional — it has explicit, daily financial value in the fan's life.

Growth

A club that develops its fan as a person creates a bond unlike any other. Education, jobs, investments, careers — when you're present in someone's biggest life moments, you transcend sport. And your LTV per fan expands exponentially.

The Intelligence
Behind the Game

We know the fan at a depth no traditional market research reaches. We turn emotion into data, data into decision, decision into revenue.

360°

A complete view of the fan — social, transactional, emotional and geographic behavior unified in a single ID owned by the club.

36+

Revenue-generation and data-capture points within a single ecosystem — each one converting passion into measurable value.

From dependence on third parties to reach your own fan. 100% proprietary channel, data 100% the club's, revenue 100% yours.

Dedicated Executives

The DNA Team

The people behind the digital transformation of sport

Max Leite

Strategic Advisor

Intel (ProShare, Classmate PC), VR Sony/Paramount. Tech diplomacy.

Leonardo Honorato

CEO

25 years in complex law · WTC-SP shareholder. Governance, regulatory shielding and legal ops.

Pablo Pazos

Strategic Alliances

16+ years in e-commerce · Ex-VTEX and B2W. Large-scale partnerships.

Pedro Ipanema

CMO

Stanley in Brazil · Coca-Cola, Novartis. Aligning the fan-nation's brand narrative and acquiring fans and points of sale.

Francisco Vieira

COO

Ipiranga and Bridger. Implementation and management of IT solutions for CRM, portals and apps (loyalty programs).

Victor Bittencourt

CTO

Senior Fullstack · CTO at BlockUrb. SaaS architecture and AI automation.

Leandro Rubino

Head of Gamification

Professor at the Federal Institute of Education, Science and Technology of RJ. Pedagogy and game mechanics. Engagement for Gen Z and Alpha.

Geraldo Barbosa

Senior Advisor

MSc in AI from Coppe-UFRJ with 40 years of multinational leadership at Motorola.

Your Fanbase Is Worth Fortunes. Are you cashing in?

Where Clubs Like YoursBleed Value Every Day